Brand Visuals & Logo Creation

• My Role:   Graphic Designer
• Software:   Adobe Illustrator,   Adobe Photoshop,   Adobe InDesign/li>

The DORIS brand was built to feel modern, trustworthy, and calm, using navy blues, mint greens, and teal to balance professionalism with a fresh, welcoming tone. The full branding system includes versions of the typography logo, a badge logo, a simple tooth accent icon, a decorative swoop graphic, and detailed rules for usage and colour palette. I also edited and expanded the existing programmer’s style guide to align the development standards with the updated visual identity.